History And Evolution of Email essays

History And Evolution of Email essays Ask any 10 year old about the invention of the telegraph and theyll tell u the story of Samuel Morse who initiated the telegram era on May 24, 1844, with the lofty message, What hath god wrought! The same may be true of the story of the telephone. Most 6th graders can well recount Alexander Graham Bells telephonic trek into history with the now legendary summons to his assistant on March 10, 1876: Mr. Watson, come here; I want you. Likewise, Im sure they would know all about the blustery day of December 12, 1901, when Guglielmo Marconi and his assistants heard the faint transmission from across the Atlantic: dot, dot, The birth of email, however, was something quite less dramatic and its inventor, almost an unknown. Sent by computer engineer Ray Tomlinson in 1971, the first email was simply a test message to himself. "I sent a number of test messages to myself from one machine to the other," he recalls. "The test messages were entirely forgettable. The email was sent via ARPANET from one computer to another computer sitting right beside it in Cambridge, Massachusetts. Tomlinson had been playing around with two programs called SNDMSG and READMAIL, which allowed users to leave messages for one another on the same machine. He applied the idea behind these programs to a third program called CYPNET, the combined technology allowed people to send and receive files that could be appended between different machines. The message flew via the network between two machines in the same room in Cambridge. The message was QWERTYUIOP - the top alphabetical line on a typewriter keyboard. The first use of network mail, Tomlinson says, announced its own existence. Thus also creating the first piece of what is now known as SPAM or nuisance mail. Tomlinson's new program almost instantly became a must-have application. "After we delivered the en...

University of Denver Admissions and Acceptance Rate

University of Denver Admissions and Acceptance Rate The University of Denver (DU) accepts the majority of applicants each year. Students with good grades and test scores have a good chance of being admitted to the school. Those interested in applying can use the Common Application, saving time and energy when applying to multiple schools. Calculate your chances of getting in with this free tool from Cappex. Admissions Data (2016) University of Denver Acceptance Rate: 53 percentGPA, SAT and ACT graph for DUTest Scores: 25th / 75th PercentileSAT Critical Reading: 550 / 660SAT Math: 560 / 650SAT Writing: - / -What these SAT numbers meanColorado colleges SAT comparisonSun Belt SAT comparison chartACT Composite: 26  / 31ACT English: 25  / 32ACT Math: 25  / 29ACT Writing: - / -What these ACT numbers meanColorado colleges ACT comparisonSun Belt ACT comparison chart University of Denver Description The University of Denver main campus is located about seven miles from downtown Denver, and students have easy access to both outdoor activities and an urban center. For its strengths in the liberal arts and sciences, DU was awarded a chapter of  Phi Beta Kappa. The majority of undergraduate students, however, are in pre-professional programs, and about half of graduating students major in some area of business. At the graduate level, the University offers programs in law, social work, engineering, education, and many other subjects; students can earn degrees at the Master and Doctorate level. In athletics, the University of Denver Pioneers compete primarily in the NCAA Division I  Summit League. Winter sports such as skiing and hockey are particularly strong. Enrollment (2016) Total Enrollment: 11,614  (5,754 undergraduates)Gender Breakdown: 46 percent male / 54 percent female95% Full-time Costs (2016 - 17) Tuition and Fees: $46,422Books: $1,200 (why so much?)Room and Board: $12,021Other Expenses: $2,634Total Cost: $62,277 University of Denver Financial Aid (2015 -16) Percentage of New Students Receiving Aid: 86  percentPercentage of New Students Receiving Types of AidGrants: 85 percentLoans: 41 percentAverage Amount of AidGrants: $26,800Loans: $7,421 Academic Programs Most Popular Majors:  Business, Communication Studies, Finance, International Business, International Relations, Management, Marketing, Psychology What major is right for you?  Sign up to take the free My Careers and Majors Quiz at Cappex. Graduation, Retention and Transfer Rates First Year Student Retention (full-time students): 87  percent4-Year Graduation Rate: 66  percent6-Year Graduation Rate: 79  percent Intercollegiate Athletic Programs Mens Sports:  Ice Hockey, Lacrosse, Skiing, Basketball, Golf, Swimming, TennisWomens Sports:  Lacrosse, Skiing, Soccer, Basketball, Gymnastics, Volleyball, Tennis If You Like University of Denver, You May Also Like These Schools: Boston University: Profile | GPA-SAT-ACT GraphNew York University: Profile | GPA-SAT-ACT GraphUniversity of Oregon: Profile | GPA-SAT-ACT GraphUniversity of Southern California: Profile | GPA-SAT-ACT GraphUniversity of Washington - Seattle: Profile | GPA-SAT-ACT GraphHarvard University: Profile | GPA-SAT-ACT GraphPepperdine University: Profile | GPA-SAT-ACT GraphNorthwestern University: Profile | GPA-SAT-ACT Graph Profiles of Other Colorado Colleges Adams State  | Air Force Academy  | Colorado Christian  | Colorado College  | Colorado Mesa  | Colorado School of Mines  | Colorado State  | CSU Pueblo  | Fort Lewis  | Johnson Wales  | Metro State  | Naropa  | Regis  | University of Colorado  | UC Colorado Springs   | UC Denver  | University of Northern Colorado  | Western State Data Source: National Center for Educational Statistics

Nursing as a Critical Aspect of Healthcare Industry Essay

Nursing as a Critical Aspect of Healthcare Industry - Essay Example Nursing is a critical aspect of healthcare industry. I am passionately interested in nursing people to health. I would like to apply for nursing program from XX College. The college is renowned for its excellent academic programs with a wide scope of personal and professional development through cross-cultural understanding and proactive involvement in social activities and issues. In the contemporary times, it is important to be sensitive to socio-environment issues that directly or indirectly affect everyone. It is especially true for nursing professional where one needs to take care of people coming from wide spectrum of society. I believe that as nursing an assistant, I love to care about others but as a nurse, I can do better. The college program would help develop critical nursing skills and perspectives towards wider issues on nursing paradigms so that I can become a proficient and empowered nurse. My deep interest in nursing was developed since my neighbor, who lives alone wa s diagnosed with leukemia. She is like my grandmother and I regularly go her place to take care of her during evenings. She knows she is going to die but still manages to be happy and carefree despite the terrible pain that she tries to hide. I am amazed and inspired by her fortitude and optimistic nature and I want to be a nurse so I can develop better skills to cope with such cases. I am basically an extrovert, optimistic and compassionate person and try to bond with people, especially those who are in distress. My natural instincts for the sick people have primarily motivated me for opting for the profession. I sincerely believe that the college would equip me with necessary knowledge and skill so that i can realize my dream of becoming a good nurse.

Company profile Essay Example | Topics and Well Written Essays - 250 words - 1

Company profile - Essay Example developed a sustainability mission, whose success will be measured through customer preference based on the company’s ability to satisfy their expectations of expertise, service, and quality (Ermeleh 1). The company’s vision is to gain recognition as a performance leader in the mechanical and industrial material trading industry, as well as to become a major trading company both locally and internationally via specialized service provision that differentiates their services and products. Additionally, it is also the company’s vision to attain sustainable growth through superior financial performance and industry-leadership in customer satisfaction (Ermeleh 1). The company’s goal is to become the biggest trader in industrial and mechanical materials and accessories in the industry (Ermeleh 1). More importantly, this goal is also tied to the company’s focus on sustainability for continual improvement to make a positive impact for the

Uses of Statistics in the Workplace Essay Example for Free

Uses of Statistics in the Workplace Essay Statistics is defined by Bennett, Briggs, Triola (2009), as â€Å"the science of collecting, organizing, and interpreting data† (p. 1). Almost every profession uses statistics in some way to guide in making good decisions based on current research. The nursing profession relies heavily on current research to guide patient care with the integration of evidenced-based practice. Statistics provide valuable information to caregivers to help them understand, plan, evaluate, and improve the quality of patient care. In the acute care hospital setting there are ongoing measurements of such things as patient satisfaction, hand washing compliance rates, catheter acquired urinary tract infections, and central access infection rates, just to name a few. The collection of this data involves descriptive statistics, inferential statistics, and levels of measurements. Acute care hospitals use descriptive statistics in many ways. Descriptive statistics describes raw data in the form of samples or graphs (Bennett, Briggs, Triola, 2009). One area in which they are used in the hospital is to evaluate hand washing compliance of health care providers. According to Vincent (2003), nosocomial infections occur in approximately 30% of patients in the intensive care setting and are associated with increased morbidity and mortality. Research shows that effective hand washing can prevent many hospital acquired infections (Vitez, 2010). In the hospital setting, hand washing compliance is monitored on an ongoing basis. Health care workers who come in contact with patients are observed by an unidentified member of the staff who monitors the subject upon entering and leaving a patient room. Hand hygiene can be performed by either by washing with soap and water or use of hand sanitizers. The expectation is that the subject will wash their hands upon entering the room and upon leaving the room. The subject must be monitored both entering and leaving the room for the observation to be included in the data. Initial hand washing data showed poor staff compliance. Employees were lacking in hand hygiene and putting patients at risk (Vitez, 2010). Based on the results of early observations, a plan was implemented to increase staff compliance. Education was provided to increase awareness of the importance of hand washing and frequent reminders are given in the form of screen saver messages and signs posted at the entrance of every room. Interventions have also been implemented such as conveniently placing hand sanitizer containers outside of every room and throughout the hallways of the institution. Recent monthly hand hygiene compliance rates are generated and have improved to 85% -90% hospital wide. Use of these descriptive statistics using raw data on hand hygiene rates has been an important tool in increasing awareness of the importance of hand hygiene to the overall safety of our patients. Hospitals are safety and quality driven. Several research studies have shown a direct relation to the skill and education of the nursing staff and a decrease in mortality (McHugh Lake, 2010). Inferential statistics involves making predictions based on information obtained in a smaller sample (Bennett, Briggs, Triola, 2009). This information and the inference of better patient outcomes have prompted many hospitals to require nursing staff to attain a bachelor’s of science in nursing. The research suggests a positive correlation between critical thinking skills and nurses with a bachelor’s of science degree and positive patient outcomes (McHugh Lake, 2010). The institution where I am employed, and many institutions in our tri-state area, is using the findings of these inferential statistics to require that all nurses in their employ obtain a bachelor’s of science in nursing in an effort to provide patients with the best possible outcome. Those in the health care profession, and those involved in nursing research, have many uses for the four levels of measurement in statistics. The four levels of measurement in statistics include nominal, ordinal, interval, and ratio (Bennett, Briggs, Triola, 2009). The nominal level of measurement is the simplest level of measurement that involves variables, or labels, to classify data in a qualitative way (Bennett, Briggs, Triola, 2009). Nominal variables include such things as categories of people, race, gender, or age. In the hospital setting, the nominal level of measurement is used most obviously when completing a patient history which asks the patients name, sex, marital status, and blood type. The ordinal level of measurement assesses data incrementally and puts data in order either from low to high or high to low in a ranking system (Bennett, Briggs, Triola, 2009). This level of measurement is used in the hospital setting to measure pain perception and in patient satisfaction surveys. There has been increasing emphasis on the use of patient satisfactions surveys to assess the quality of health care and many facilities have implemented improvement projects in relation to such things as reception skills, food services, housekeeping, and reorganization of hospital discharge procedures (Gray, Richmond, Ebbage, 2010). These scores reflect the patient’s subjective perception of their hospital experience and his or her likeliness to recommend the facility to family members and friends. Ordinal levels of measurement are also used to rank hospital performance in several areas including hospital acquired infections and readmission rates (U. S. Department of Health and Human Services, n. d. ). These rankings are reported to the public and may influence a health care consumer in their decision of where to seek their medical care. Interval levels of measurement apply quantitative data in meaningful intervals without reference to ratios and no set point for zero; variables within this level of measurement are assessed at equal intervals (Bennett, Briggs, Triola, 2009). The obvious example in the health care field of an interval level of measurement would be that of a thermometer or a calendar. Using the hand hygiene information mentioned earlier, the information is presented to the staff using a grading system that is broken down into intervals. Each interval is identified by a color. The scale begins at 60%. Units with a compliance ranking of 60-79% are given the color red. Units with a compliance ranking of 80-89% are given the color yellow. Green is given to any unit that has a hand washing compliance ranking of 90% or greater. This interval level of measurement ranks each unit and allows them to compare their rankings with other units in the facility. As incentive for improvement, departments with consistent compliance rankings of 90% or above have been given rewards such as gift cards and luncheons. Ratio levels of measurement are similar to interval levels but a zero point does exist (Bennett, Briggs, Triola, 2009). Ratio levels of measurement apply to quantitative data characterized by intervals that are assessed incrementally with equal distances between the increments (Bennett, Briggs, Triola, 2009). In the hospital setting, nurses routinely use ratio levels of measurement such as the patients weight, height, temperature, blood pressure, and respiratory rate. In conclusion, numerous statistics are collected and analyzed in the health care setting. Accurate statistics provide information regarding patient satisfaction, patient safety, and patient outcomes. Using this information to identify areas for improvement, planning, and implementing changes in care and practice will improve the quality of care, decrease morbidity, and improve patient outcomes.

Essay --

In todays’ hard economic times, academic issues such as increased in college students’ mean age, student drop outs due to financial difficulties, and increased in average students’ lending has started to plague universities even in developed countries. In Taiwan, most of the college students are either enrolled in the morning or in the evening sessions, wherein, the evening sessions are opened specially for the on the job students. However, upon asking, many of the morning session students are actually working part-time. It is hypothesized that properly managed part-time jobs would have a positive effect for the students, in terms of job preparation and value adding experiences. In light of these issues, the current study shall seek to determine the key factors that students consider while looking for a part-time job. Furthermore, the study also seeks to determine the practical effects of having part-time job while still studying. A survey was developed and admin istered to 450 college students in a Technical and Vocational University in Taiwan. Statistical analysis shows that students’ part-time job selection is much dependent on two key factors, namely: Job matches my future and Job is able to help my future career. Further implications are also given to provide a much bigger outlook on how students plan their career. 1. Introduction Part-time (PT) job has long been a part of the university student experience. Observation shows that most students tend to work in industries such as retailing, service industry, and restaurants where the demand for labor has always been available. Employers in these industries need cheap and flexible labor in order to remain viable [1], while the students wishing to find a PT job fulfill this requir... ...riences as priority for taking a job. In the survey, it is also could be found that our students do not feel threatened or strained as facing competence. Supposing we have opportunities to take a job in all studying periods, and actually students will have four years to learn relevant skills or enhance practical experiences. Nevertheless, â€Å"closer to home† is their first choice always. It seemed that we remain unconscious about what is called the reality. Spending all the time on something unnecessary is our defect or the common problem of college students in Taiwan. By these outcomes, we recommend more speeches could be held, which get us more familiar with the intense of competitions and to realize â€Å"survival of the fittest.† In addition, instead of living a life with nothing, we are supposed to be vigilant that how the other countries make progress on their skills.

Human factors in aviation accidents Essay

As a result of researches that recognized the existence of human factors in error management, the aviation industry also began to take initiatives to reformat aviation organisations. The aviation industry shifted to a more open culture that valued communication and at the same time recognized that human error will always be present but through time and more advanced studies can be reduced further (Sexton, Thomas & Helmreich, 2000). Almost all aspects have been looked into. Selection and training processes were raised to a different level. While technical skills were highly valued before, they have been found to be inadequate in dealing with safety concerns. Selection of aircrew now includes processes that determine their ability to learn from errors and to become team players. There also has been a new approach for training – not only the pilots, but the entire crew is trained. There are also a mounting number of interventions that are being tested for their effectivity to modify behavioral patterns that could injure a system’s safety. Because crew resource management (CRM) failure is implicated in most aircraft accidents, CRM training programs, which began as a part of a National Aeronautics and Space Administration [NASA] program in 1979, began to be widely received by aviation organisations. Now on its 5th generation, CRM trainings for the crew have been conducted by major airlines and even the navy. The CRM training program encompasses many aspects of aviation safety such as situation awareness, task management and communication (Thomas, 2004). The 5th generation CRM programs can be viewed as a tool to effectively manage errors. CRM combats errors in three ways: obviously, the first one is the avoidance of error; the second Human Factors in Aviation Accidents 10 one is the â€Å"suppression† of the error before it happens; and third, the mitigation of the effects of the errors should it not be avoided (Helmreich, Merritt & Wilhelm, 1999). The focus of the 5th generation CRM is the normalization of errors – whether due to active or latent failures – and the development of strategies to manage these errors (Helmreich, Merritt & Wilhelm, 1999). Although CRM programs focus on human errors and its effects on aviation safety, it is never entirely a behavioral training. After all, if you recall, a â€Å"productive system† is an interaction of human and technological factors. Therefore, CRM is not to be taken as a stand-alone program. It is meant to be incorporated to technical trainings where the crew has to be adept in the operation of modern aviation technology and at the same time has to learn non-technical skills such as effective communication, coordination and teamwork. Despite the fact that intervention programs like the CRM has been introduced and conducted for crews in major and regional airlines for the two decades, the percentage of CRM failures in aviation accidents remained relatively flat (Wiegmann & Shappell, 2001). Although initial results of CRM programs have been found to be encouraging such that positive results were seen almost immediately after the conduction of the program, it was soon obvious that such results were short-lived (Taneja, 2002). What could have happened that prevented such interventions to perform as expected? Helmreich & Merritt (2000) offers an explanation – at least for CRM. First, not everybody responds to CRM training. Some may have become less accepting of CRM after the training. Although attitudes do not necessarily define behavior, it has been a well-known maxim that those who reject a concept are more likely not to follow the principles that it imparts. (Helmreich, Merritt & Wilhelm, 1999). Human Factors in Aviation Accidents 11 Culture – national, professional and organisational – is also a significant factor that determines the level of acceptance for a CRM concept (Helmreich & Merritt, 2000). When CRM was introduced to other national cultures, it soon became evident that certain CRM concepts can either be readily accepted or rejected depending on the national culture. Cultures such as China and many Latin American countries that stress the importance of absolute power and authority of their leaders will necessarily be less receptive to the idea of subordinates questioning the decisions of their leaders, than cultures that are less hierarchical (Hofstede, 1980 as cited by Helmreich, Merrit & Wilhelm, 1999). While CRM programs encourage subordinates to be more assertive in questioning their leaders, junior crew members in these cultures are quite disinclined to do this because of fear of showing disrespect. These same cultures are also collectivists who stress interdependenc and the necessity to work together for a common goal. In contrast, American and European cultures, which are highly individualistic, give more value to independence and more priority to individual goals. The value of teamwork and the need for coordination will most likely be readily accepted in the former than in the latter. There are also High Uncertainty Avoidance cultures like Greece, Korea and many Latin American countries that prefer CRM concepts already specifying required behaviors. Cultures that are low in Uncertainty Avoidance tend to be more flexible when it comes to behaviors but have difficulty adhering to standard operating procedures. Furthermore, this kind of culture, along with non-collectivist cultures are more questioning with regards to the usage of automation while High Uncertainty Avoidance and collectivist cultures accept the idea of automation usually without, or relatively less, questions. Intervention programs such as CRM should therefore not be patterned after a single national culture. From the discussion it can be seen above that autocratic cultures can also Human Factors in Aviation Accidents 12 value teamwork and interdependence than non-autocratic cultures (Helmreich, in press). Cultures exhibiting difficulty of adherence to SOPs may be more innovative when dealing with novel situations not covered by procedures. In contrast, cultures who stress strict adherence to rules may find it difficult to be more flexible in new situations. Although CRM programs require behavior modification, certain beliefs ingrained into a culture are quite difficult to modify. If CRM has to attain widespread global use, it has to design programs that are congruent to national culture and yet still enhances safety. Error management should therefore be embraced as a culture in itself. Focusing on threat and error management as goals, training programs should not aim for a total reversal of norms and beliefs but rather for a drawing out of positive behaviors without directly confronting national culture. Many professions, including aviation, have strong cultures and develop their own norms and values (Helmreich, in press). Each culture encompasses both positive and negative aspects. Aircrew for example has a high level of motivation and a strong sense of professional pride. The negative component, which is seen to be universal, is the inability to admit vulnerability to stressors. Majority of pilots in almost all national cultures agree that their decision-making abilities are not hampered by personal problems and that it is as good in emergency situations as in normal situations. Furthermore, most of these pilots have indicated that they do not make errors even while under stress. This â€Å"macho† culture, when left uncorrected, can lead to risk taking, failure to coordinate with other crew members and error. Indeed, one focus of the 5th generation CRM program is to help pilots acknowledge that human error does occur and they are more vulnerable to it if they continue to deny the existence and effect of stressors. As stated earlier, the organisational culture determines the principle of the organisation towards safety. One reason why CRM does not deliver results when it should is Human Factors in Aviation Accidents 13 the organisational context on which the program was delivered (Helmreich & Merritt, 2000). Organisations may have a highly evolved safety culture and possesses a positive outlook on safety. Such organisations will most likely benefit from CRM and other intervention strategies. Others react only to safety threats once they are looming while some organisations give perfunctory attention to safety issues without really embracing a safety culture that works towards a highly effective accident prevention program. The current process of investigating errors during accidents also contributes to the apparently limited success of intervention strategies. Most accident reporting systems are primarily technological and have been designed with little regard to human factors. Such systems are on their way to being perfected in terms of identifying mechanical failures but in itself is also a bit of a failure when it comes to assessment of human errors (Wiegmann & Shappell, 2001). An examination of an accident investigation process may help drive down the point. When an accident due to mechanical failure happens, investigators examine objective and quantifiable information such as that obtained from the flight data recorder. The data is processed and the probable causes of the accident are recorded so that safety recommendations can be identified. After the investigation, the data obtained is entered into a database which can be periodically accessed to provide feedback to investigators. The information in the database can also be used by funding organizations to determine which researches to fund. As a result, intervention strategies are further developed to prevent mechanical failure from happening or mitigate consequences once they do happen (Helmreich & Merritt, 2000). Either way, the number of accidents due to mechanical failures has been greatly reduced. Human Factors in Aviation Accidents 14 In contrast, investigations of accidents due to human errors produce results that are not tangible and are difficult to quantify. And because the studies of human factors came later than studies of mechanical failures, investigative techniques used in human error analysis are less refined than those used to assess engineering and design concerns. When these techniques are used to analyze accident data, the results are rarely very useful and safety issues cannot be readily addressed. Therefore any intervention strategy designed using this data is not assured of success. Taneja (2002) echoes this concern stating that human errors have been implicated in 70-80% of aircraft accidents demonstrating the very limited success of current intervention strategies and also proposes a solution: a holistic approach to intervention strategies. To date, most researches on human factors in aviation have focused on specific aspects of aircraft accident prevention. Sarter and Alexander (2000) have observed that current researches on human error focus mainly on three key aspects: the development of error classification schemes, the design of error-tolerant systems, and error prevention through improved design and additional training (as cited by Taneja, 2002). Because accident prevention is such a wide field of study, it is very possible that certain aspects have been missed out or overlooked. Error framework also abound as almost every human factor researcher comes up with his own error framework. With so many intervention strategies proposed by researchers and some even practiced in the industry, there have been inadequate attempts to integrate these strategies into a holistic solution. A holistic approach to intervention strategies involve looking at all the possible links to an aircraft accident in order to come up with an intervention that best fits an organisation. Basing on all the links, an organisation must assess in what area their weaknesses lie and determine if these need intervention. The intervention strategy to be used in a certain Human Factors in Aviation Accidents 15 organisation will therefore be customized according the weak links in the organisation’s system. The two links that are directly related to aviation accidents are the aircraft and the aircrew. Although accidents due to mechanical failures have been greatly reduced to advancement in technology, there needs to be constant assessment of the aircraft in general and the human factors affecting the man-machine interface in particular (Taneja, 2002). Intervention strategies that can be applied to aircrew can be divided into two broad categories: selection and training. Ever since the knowledge that human factors contribute to aviation accidents, the selection process have been amended such that the pilots are not chosen based on technical skill alone but more so on their ability to coordinate with fellow aircrew, recognize their own errors and be willing to work with others to deal with these errors. Once chosen, the pilot’s training will have a great impact on his proficiency and possibly, on his ability to avoid accidents. Possible interventions on these two main links can have a major influence on the number of accidents encountered by the organisation. The process of accident investigation, although a secondary link, should also be looked into in for possible intervention strategies. To date there is no benchmark as to the training and expertise a safety investigator must have. In order for a standardised level of investigation to be achieved, there needs to be a minimum with regards to the exposure an investigator must have. The investigative tools that the safety investigator uses could also be subject to an intervention. As discussed earlier, investigation techniques for human errors are inadequate at present and needs further researches in order the reach the level of refinement of evaluative techniques for mechanical failures. The kinds of human errors as discussed by Wiegmann and Shappell (2001) while developing HFACS, are also links that could be used to come up with more effective Human Factors in Aviation Accidents 16 intervention strategies. Furthermore, autopsy results during aircraft accidents, although unable to prevent future accidents, can be used to design intervention strategies that will make an aircraft accident more survivable. Upon carefully assessing the links just mentioned and determining the areas that need intervention, it is recognized that the success of any strategy ultimately depends on the Organisational Safety Culture (Taneja, 2002). Toft (1989) defined an organisation’s safety culture as â€Å"the set of norms, beliefs, attitudes and roles, social and technical practices that minimizes the exposure of the managers, employees and the general public to conditions considered dangerous or injurious† (as cited by Taneja, 2002). Discussed in brief earlier, the way an organisation handles errors and error management strategies depend on its safety culture. A safety conscious organisation will not treat an accident as just another unavoidable circumstance but rather will focus its efforts in preventing future accidents from happening. A careful investigation that searches for the possible factors leading to the occurrence of the accident will be performed. Ideally, an organisation with a highly effective safety culture will aim to plug the hole in the Swiss cheese model before another opportunity for a catastrophe will be created (Reason, 1990 as cited by Taneja, 2002). Even organisations that have a sound safety culture however can still be plagued by errors caused by human limitations such as fatigue, severe workloads, inadequate training, poorly-maintained equipment and errors caused by the air traffic control which would consequently affect the aircrew and the organisation. Even if the organisation has tried to remove every conceivable active and latent failure, chance errors can still take place (Heimrich & Merritt, 2000). But every organisation is bound to have a loophole. Thus, constant monitoring of all aspects in the organisation , whether directly related to safety or not, is essential. Human Factors in Aviation Accidents 17 Because errors can arise from a variety of sources, any single intervention strategy, such as the CRM must not be taken as a panacea for eliminating error. CRM is only a tool that organisations use to perform error management. All intervention strategies have its limitation – the effects it will have on an organisation depends on the national culture, the strengths and weaknesses of the professional culture, and the organisational safety culture. Furthermore, the way the people at the frontline perceive the intervention strategy will affect the outcome of such a strategy. In summary, the study of human factors affecting aircraft accidents has fostered an abundance of researches in this field. With the conception of CRM almost three decades ago, numerous error frameworks and intervention strategies have been proposed and used. Unfortunately, such a plethora of studies have not created a significant reduction on human error-related aircraft accidents. Presumably because it is still a relatively young field, the researches need more focus and the intervention strategies need more refinement. Intervention strategies have to address differences in national, professional and organisational culture. It is also important that intervention strategies be customized to a certain organisation to ensure a greater amount of success. With the continuous development and improvement of researches in this field, there will bound to be a breakthrough in time, and the success that has long been sought will finally be at hand. Human Factors in Aviation 18. References Helmreich, R. L. (in press). Culture, threat and error: Assessing system safety. In Safety in Aviation: The Management Commitment: Proceedings of a Conference. London: Royal Aeronautical Society.Retrieved October 2, 2007 from http://homepage. psy. utexas. edu/HomePage/Group/HelmreichLAB/Publications/pubfiles/Pub257. pdf. Helmreich, R. L. & Merritt, A. C. (2000). Safety and error management. The role of Crew Resource Management. In B. J. Hayward and A. R. Lowe (Eds. ), Aviation Resource Management. Aldershot, UK: Ashgate Publishing Ltd. 107-119. Helmreich, R. L. Merritt, A. C. & Wilhelm, J. A. (1999). The evolution of Crew Resource Management training in commercial aviation. International Journal of Aviation Psychology, 9(1):19-32. Reason, J. (2000). Human error: Models and management. BMJ, 320(7237): 768-770. Sexton, J. , Thomas, E. J. & Helmreich, R. L. (2000). Error, stress and teamwork in medicine and aviation: cross sectional surveys. BMJ, 320:745-749. Taneja, N. (2002). Human factors in aircraft accidents: A holistic approach to intervention strategies. Retrieved October 1, 2007 from www. humanfactors. uiuc. edu/Reports&PapersPDFs/humfac02/tanejahf02. pdf. Thomas, M. J. W. (2004). Error management training: Defining best practice. ATSB Aviation Safety Research Grant Scheme Project 2004/0050. Retrieved October 1, 2007 from www. atsb. gov. au/publications/2004/pdf/error_management_training_best_practice. pdf. Wiegmann, D. A. & Shappell, S. A. (2003). A human error approach to aviation accident analysis. Aldershot, UK: Ashgate Publishing Ltd. Human Factors in Aviation Accidents 19 Wiegmann, D. A. & Shappell, S. A. (2001 February). A human error analysis of commercial aviation accidents using the Human Factors Analysis and Classification System [HFACS]. Office of Aviation Medicine. Retrieved October 2, 2007 from www. hf. faa. gov/docs/508/docs/cami/0103. pdf.

Laertes and Polonius Essay

When Ophelia tells her father of Hamlet’s â€Å"holy vows from heaven,† his harsh rebuke â€Å"springes to catch woodcocks† likens her to a game bird considered to be foolish. He later speaks of her as if she were nothing more than an animal; â€Å"I’ll loose my daughter to him† (II. ii. 160) which again indicates his lack of respect for his daughter. He and Claudius were concerned only with Hamlet and so she becomes lost in a â€Å"sea of troubles. † Ophelia highlights key themes in the play, building on the ideas of deception, corruption and patriarchy that run through it. Two central themes of the play are deception and the problem of making a distinction between appearance and reality. Few things in the play are what they seem to be; Rosencrantz and Guildenstern are apparently Hamlet’s friends, but are in fact spies commissioned by Claudius. There is a play within ‘Hamlet’ itself. Spying or eavesdropping occurs and â€Å"smiling villains† referred to. The actions of Ophelia also highlight this idea in a variety of ways. Ophelia is also used to portray the theme by the use of imagery. Polonius instructs her to â€Å"read on this book, / that show of such an exercise may colour / your loneliness. We are oft to blame in this, / ’tis too much proved, that with devotion’s visage / and pious action we do sugar o’er /the devil himself† (III. i. 44-49). This shows how a holy face can be put on something to cover evil deeds. The expressions of love may appear truthful to Ophelia, who speaks of Hamlet’s ‘affection’ for her, but (if Polonius and Laertes are to be believed) in reality they may be false, concealing less honourable intentions. Polonius swears that the ‘tenders of (Hamlet’s) affections’ for her are mere ‘brokers, not of that dye which their investments show / But mere implorators of unholy suits. † They may be traps, ‘springes to catch woodcocks. ‘ Ophelia also attempts to deceive Hamlet when she partakes in her father’s attempt to discover the cause of Hamlet’s unusual behaviour. She appears to be alone and lies that her father is â€Å"at home† when in reality he is eavesdropping on their conversation. As previously discussed, Ophelia may only appear to be a naive, innocent maid and be, in reality, the very opposite. In addition, her true madness contrasts with and therefore highlights the false nature of Hamlet’s. Hamlet comments upon how â€Å"God hath given you /one face, and you make yourselves another† and Ophelia does present various ‘faces’ to different characters, according to her relationship to them- acting innocent with her father, yet far less so in dealings with Hamlet. Hamlet also refers to the masking of reality by Ophelia when he says â€Å"I have heard of your paintings-† Hamlet believes that Ophelia may be deceiving him. If the interpretation that she commits suicide is correct, then the innocent imagery is another expression of the theme of illusion: her death appears to be an accident, but in reality is not. Through the play runs the idea of necessity of revenge for the cleansing of social corruption. This corruption is portrayed in Ophelia’s demise, which also hints at the downfall of Elsinore. Imagery Hamlet adopts in his first soliloquy implies general corruption of the world and he states that â€Å"things rank and gross in nature / Possess it† (I.ii. 136-137). He therefore aims to cleanse what is rotten in Denmark, but his failure to do so allows the triumph of disease and decay. Laertes warns Ophelia that â€Å"virtue itself ‘scapes not calumnious strokes,/ the canker galls the infants of the spring. † In addition to Shakespeare employing many images of disease and decay, he also includes several expressions relating to physical deterioration such as â€Å"the fatness of these pursy times† (III. iv. 154) and â€Å"the drossy age† (V. ii. 181). Ophelia’s own deterioration accentuates the theme but while all others perish due to their weaknesses, her demise is brought about by her virtues. Ophelia dies from loving too much and for being too pure. The potential of a stronger, wiser side to her character (hinted at by her comebacks at Laertes) is never realised. The coarse nature of the songs she sings in her madness shows that the corrupt world has taken its toll on the pure Ophelia. As discussed, throughout the play she represents innocence, emphasised by imagery and language. Her drowning depicts the death of innocence itself, thus indicates Hamlet’s failure and impending disaster for the court. It has been suggested that Shakespeare’s plays â€Å"reflect and voice a masculine anxiety about the uses of patriarchal power over women, specifically about man’s control over woman’s sexuality. i † (i Coppelia Kahn 1981 Man’s Estate: Masculine Identity in Shakespeare). This could indeed be true of ‘Hamlet,’ where the political world of Elsinore is shown not to be a place where women matter much, and this leads to their destruction. They do not have a say in anything; the world is presented as one where men are dominant and, if necessary, prepared to use women (even their own family) to benefit them in terms of power. Ophelia exemplifies this, confused by what is happening around her as she strives to do what Polonius, Laertes and Hamlet want her to. Polonius does not advise Ophelia to be true to herself as he advises Laertes, but points out that Hamlet has the freedom to do as he wishes whereas she does not. She is subject to the double standard of the difference between male and female freedom of choice and action. Laertes is treated very differently by his father in comparison to the lack of regard he shows Ophelia. Ophelia’s wishes are never considered- women had little status. Gertrude, too, has limited influence. Claudius and Polonius wield the power. Both women die but Ophelia’s end bears particular significance because she is driven to it by events she cannot control. Her death indicates the corrupting effects of the male-dominated political realm of Elsinore, in which, as Polonius shows, there is little room for the consideration of love. All of the characters fail in the sinful world of Elsinore, where there is no possibility for a fulfilled life. Ophelia’s demise adds to Shakespeare’s bleak message that evil can triumph. Defeat seems inevitable, whether they accept the conditions of Elsinore and live with the deceitful principles of the political world as Polonius does, or seek out love, as Ophelia does, or attempt to find sense in things, like Hamlet. In conclusion, through Ophelia a greater appreciation of other characters is achievable. She illuminates aspects of Hamlet- his suspicion of women and indecisiveness and, by comparison and contrast with her, also his strength, nobility and sanity. She gives insight into his nature both prior to and following his father’s death, therefore allowing the audience a better understanding of (and more sympathy for) him. Also revealed are aspects of Laertes and Polonius’ characters. Shakespeare uses Ophelia to add more depth to the themes of the play, namely the dangers of patriarchy, illusion and corruption. It is through Ophelia that Shakespeare achieves a genuinely tragic response to the play ‘Hamlet’.

Rabies

Rabies It took a while to write Nice JobWhat is Rabies? Who gets Rabies? Rabies is a viral disease of humans and other mammals. It is most common in carnivores. The word rabies comes from the word 'hydrophobia', fear of water. Rabies is a potentially deadly disease.There are many things you can do to prevent yourself from meeting rabies. The most important thing to do, is to be certain your pets have updated vaccinations. Your pets can first get their vaccinations when they are three months old. After that booster vaccinations must be given every one to three years according to your state and city laws. It also depends on the type of vaccination.Most people associate rabies with dogs, cats, raccoons, skunks, wolves, etc. The most common animals to have rabies are dogs, cats, and raccoons. Rabies cases in cats have outnumbered all other domestic animals every year since 1988.Oral Rabies Vaccine (ORV) bait stationThere was fifty-three percents increase in cat rabies between 1991-1992. Most of the cases with cats have been unvaccinated strays.Even if your pets do not go outside, they should still be vaccinated. You cannot tell if you pet will accidentally get out or an infected animal will get in. Avoid close contact with any wild animal. Never feed, handle, pet, or take any wild animals in. Rabid animals will usually act in an abnormal way, have a foamy saliva around the mouth, and show a loss of hair or fur. If the animal is nocturnal, it may be out during the day. Rabid animals are usually very outgoing and aggressive.To keep wildlife away from your home avoid leaving pet food outside, and keep the lids on trash cans secure, or store them inside a garage or shed. You can prevent wildlife from your entering...

Bad College Essays 10 Mistakes You Must Avoid

Bad College Essays 10 Mistakes You Must Avoid SAT / ACT Prep Online Guides and Tips Just as there are noteworthy examples ofexcellent college essaysthat admissions offices like to publish, so are there cringe-worthy examples ofterrible college essays that end up being described by anonymous admissions officers on Reddit discussion boards. While I won’t guarantee that your essay will end up in the first category, I will say that you follow my advice in this article, your essay most assuredly won’t end up in the second. How do you avoid writing a bad admissions essay? Read on to find out what makes an essay bad and to learn which college essay topics to avoid. I'll also explain how to recognize bad college essays – and what to do toif you end up creating one by accident. What Makes Bad College Essays Bad What exactly happens to turn a college essay terrible? Just as great personal statements combine an unexpected topic with superb execution, flawed personal statements compound problematic subject matterwith poor execution. Problems With the Topic The primary way to screw up a college essay is to flubwhat the essay is about or how you’ve decided to discuss a particular experience. Badly chosen essay content can easily createan essay that is off-putting in one of a number of ways I’ll discuss in the next section. The essay is the place to let the admissions office of your target college get to know your personality, character, and the talents and skills that aren’t on your transcript.So if you start witha terrible topic, not only will you end up with a bad essay, but you risk ruining the good impression that the rest of your application makes. Some bad topics show admissions officers that you don’t have a good sense of judgment or maturity, which is a problem since they are building a class of college students who have tobe able to handle independent life on campus. Other bad topics suggest that you are a boring person, or someone who doesn’t process your experience in a colorful or lively way, which is a problem since collegeswant to create a dynamic and engaged cohort of students. Still other bad topics indicate that you'reunaware of or disconnected from the outside world and focused only on yourself, which is a problem since part of the point of college is to engage with new people and new ideas, and admissions officersare looking for people who can do that. Problems With the Execution Sometimes, even if the experiences you discuss could be the foundation of a great personal statement, the way you’ve structured and put together your essay sends up warning flags. This is because the admissions essay is also a place to show the admissions team the maturity and clarity of your writing style. One way to get this part wrong is to exhibit very faulty writing mechanics, like unclear syntax or incorrectly used punctuation. This is a problem since college-ready writing is one of the things that’s expected from a high school graduate. Another way to mess this up is to ignore prompt instructions either for creative or careless reasons. This can show admissions officers that you'reeither someone who simply blows off directions and instructions or someone who can't understand how to follow them. Neither is a good thing, since they are looking for people who are open to receiving new information from professors and not just deciding they know everything already. Ignoring directions to this degree is not creative, just annoying. College Essay Topics To Avoid Want to know why you're often advised to write about something mundane and everyday for your college essay? That's because the more out-there your topic, the more likely it is to stumble into one of these trouble categories. Too Personal The problem with the overly personal essay topic is that revealing something veryprivate can show that you don’t really understand boundaries. And knowing where appropriate boundaries arewill be key for living on your own with a bunch of people not related to you. Unfortunately, stumbling into the TMI zone of essay topics is more common than you think. One quick test for checking your privacy-breaking level:if it’s not something you’d tell a friendlystranger sitting next to you on the plane, maybe don’t tell it to the admissions office. Examples: Describinglosing your virginity, or anything about your sex life really. This doesn’t mean you can’t write about your sexual orientation – just leave out the actual physical act. Writing in too much detail about your illness, disability, any other bodily functions. Detailed meaningful discussion of what this physical condition has meant to you and your life is a great thing to write about. But stay away from body horror and graphic descriptions that are simply there for gratuitous shock value. Waxing poetic about your love for your significant other.Your relationshipis adorable to the people currently involved in it, but those who don't know you aren't invested in this aspect of your life. Confessing to odd and unusual desires of the sexual or illegal variety.Your obsession with cultivating cacti is wonderful topic, while your obsession with researching explosives is a terrible one. Some secrets are better behind lock and key. Or behind industrial strengthrack and pinion matching machined gears and pressure bolt. Too Revealing of Bad Judgment Generally speaking, leave past illegal or immoralactions out of your essay. It's simply a bad idea to give admissions officers ammunition to dislike you. Some exceptions might be if you did something in a very, very different mindset from the one you’re in now (in the midst of escaping from danger, under severe coercion, or when you were very young, for example). Or if your essay is about explaining how you'veturned over a new leaf and you have the transcript to back you up. Examples: Writing about committing crime as something fun or exciting. Unlessit's on your permanent record, and you'd like a chance to explain how you've learned your lesson and changed, don't put this in your essay. Describingdrug use or the experience of being drunk or high. Even if you're in a state where some recreational drugs are legal, you're a high school student. Your only exposure to mind-altering substances should be caffeine. Making upfictional stories about yourself as though they are true. You're unlikely to be a good enough fantasist to pull this off, and there's no reason to roll the dice on being discovered to be a liar. Detailing yourpersonality flaws. Unless you have a great story of coping with one of these, leave deal-breakers like pathological narcissism out of your personal statement. You're better off not airing your dirty laundry out in public. Seriously, no one wants to smell those socks. Too Overconfident While it's great to have faith in your abilities, no one likes a relentless show-off. No matter how magnificent your accomplishments, if you decide to focus your essay on them, it's better to describe a setback or a moment of doubt rather that simply praising yourself to the skies. Examples: Bragging and making yourself the flawless hero of your essay. This goes double if you're writing about not particularly exciting achievements like scoring the winning goal or getting the lead in the play. Having no awareness of the actual scope ofyour accomplishments.It's lovelythat you take time to help others, but volunteer-tutoring a couple of hours a week doesn’t make you a saintly figure. Cheering on a team? Awesome. Cheering on yourself? A little obnoxious. Too Clichà ©d or Boring Remember your reader. In this case, you're tryingto make yourself memorable to anadmissions officer who has been reading thousands of other essays. If your essay makes the mistake of being boring or trite, it just won’t register in that person’s mind as anything worth paying attention to. Examples: Transcribingyour resume into sentence form or writing about the main activity on your transcript. The application already includes your resume, or a detailed list of your various activities. Unless the prompt specifically asks youto write about your main activity, the essay needs to be about afacet of your interests and personality that doesn't come through the other parts of the application. Writing about sports. Every athlete tries to write this essay. Unless you have a completely off-the-wall story or unusual achievement, leave this overdone topic be. Beingmoved by your community service trip to a third-world country. Were you were impressed athow happy the people seemed despite being poor? Did you learn a valuable lesson about how privileged you are? Unfortunately, so has every other teenager who traveled on one of these trips. Writing about thistends to simultaneously make you sound unempathetic, clueless about the world, way over-privileged, and condescending. Unless you have a highly specific, totally unusual story to tell, don’t do it. Reacting with sadness to a sad, but very commonexperience. Unfortunately, many of the hard, formative events in your life are fairly universal. So, if you’re going to write about death or divorce, make sure tofocus on how youdealt with this event, so the essay is something only you could possibly have written. Only detailed, idiosyncratic description can save this topic. Going meta.Don’t write about the fact that you’re writing the essay as we speak,and now the reader is reading it, and look, the essay is right here in the reader'shand. It's a technique that seems clever, but has already been done many times in many different ways. Offering your ideas on how tofix the world. This is especially true if your solution is an easy fix, if only everyone would just listen to you. Trust me,there's just no way you are being realisticallyappreciative of the level of complexity inherent in the problem you're describing. Starting with a famous quotation. There usually is no need to shore up your own words by bringing in someone else's. Of course, if you are writing about a particular phrase that you've adopted as a life motto, feel free to include it. But even then, having it be the first line in your essay feels like you're handing the keys over to that author and asking them to drive. Using an everyday object as a metaphor for your life/personality.â€Å"Shoes. They are like this, and like that, and people love them for all of these reasons. And guess what? They are just like me.† Shoes are from several centuries ago and tend to be used as flower vases. And that's true for me too! Too Off-Topic Unlike the essays you’ve been writing in school where the idea is to analyze something outside of yourself, the main subject of your college essay should be you, your background, your makeup, and your future.Writing about someone or something else might well make a great essay, but not for this context. Examples: Paying tribute to someone very important to you. Everyone would love to meet your grandma, but this isn’t the time to focus on her amazing coming of age story. If you do want to talk about a person who is important to your life, dwell on the waysyou've been impacted by them, and how you will incorporate this impact into your future. Documentinghow well other people do things, say things, are active, while you remain passive and inactive in the essay. Being in the orbit of someone else's important lab work, or complex stage production, or meaningful political activism is a fantasticlearning moment. But if you decide to write about, your essay should be about your learning and how you've been influenced, not about the other person's achievements. Concentrating ona work of art that deeply moved you. Watch out for the pitfall of writing ananalytical essay about that work, and not at all about your reaction to it or how you’ve been affected since. Check out our explanation of how to answer Topic D of the ApplyTexasapplicationto get some advice on writing about someone else's workwhile making sure your essay still points back at you. If you write your essay about art, be theguy all the way on the right, looking right at the audience to explain what's happening. Don't be the guy who is totally absorbed bywhat he's looking at. (Image: Pieter Christoffel Wonder [Public domain], via Wikimedia Commons) Want to write the perfect college application essay? Get professional help from PrepScholar. Your dedicated PrepScholar Admissions counselor will craft your perfect college essay, from the ground up. We'll learn your background and interests, brainstorm essay topics, and walk you through the essay drafting process, step-by-step. At the end, you'll have a unique essay that you'll proudly submit to your top choice colleges. Don't leave your college application to chance. Find out more about PrepScholar Admissions now: Too Offensive With this potential mistake, you run the risk ofshowing a lack of self-awareness orthe ability to be open to new ideas. Remember, no reader wants to be lectured at. If that’s what your essay does, you are demonstrating an inabilityto communicate successfully with others. Also, remember that no college is eager to admit someone who is too close-minded to benefit from being taught by others. A long, one-sided essay about a hot-button issue will suggest that you are exactly that. Examples: Ranting at length about political, religious, or other contentious topics. You simply don't know where the admissions officer who reads your essay standson any of these issues. It's better to avoid upsetting or angering that person. Writing aone-sided diatribe about guns, abortion, the death penalty, immigration, or anything else in the news. Even if you can marshal facts in your argument, this essay is simply the wrong place to take a narrow, unempathetic side in an ongoing debate. Mentioninganything negative about the school you’re applying to. Again, your reader is someone who works there and presumably is proud of the place. This is not the time to question the admissions officer's opinions or life choices. Don't make your reader feel like they've suddenly gotten in the ring with you. College Essay Execution Problems To Avoid Bad college essays aren't only caused by bad topics. Sometimes, even if you’re writing about an interesting, relevant topic, you can still seem immature or unready for college life because of the way you present that topic – the way you actually write your personal statement. Check to make sure you haven't made any of the common mistakes on this list. Tone-Deafness Admissions officers are looking for resourcefulness, the ability to be resilient, and an active and optimistic approach to life – these are all qualities that create a thriving college student. Essays that don't show these qualities are usually suffering from tone-deafness. Examples: Being whiny or complaining about problems in your life. Is the essay about everyone doing things to/against you? About things happening to you, rather than you doing anything about them? That perspective is a definite turn-off. Trying and failing to use humor. You may be very funny in real life, but it's hard to be successfully funny in this context, especially when writing for a reader who doesn’t know you. If you do want to use humor, I'd recommendthe simplest and most straightforward version:being self-deprecating and low-key. Talking down to the reader, or alternately being self-aggrandizing. No one enjoys being condescended to. In this case, much of the function of your essay is to charm and make yourself likable, which is unlikely to happen if you adopt this tone. Being pessimistic, cynical, and generally depressive. You are applying to college because you are looking forward to a future of learning, achievement, and self-actualization. This is not the time to bust out your existential ennui and your jaded, been-there-done-that attitude toward life. Edvard Munch probably didn't submit "The Scream" as his admissions essay. He smartly saved all that existential angst for his post-bac! (Image: Eduard Munch [Public Domain], via Wikimedia Commons) Lack of Personality One good question to ask yourself is: could anyone else have written this essay? If the answer is yes, then you aren’t doing a good job of representing your unique perspective on the world. It’s very important to demonstrate your ability to be a detailed observer of the world, since that will be one of your main jobs as a college student. Examples: Avoiding any emotions, and appearing robot-like and cold in the essay. Unlike essays that you've been writing for class, this essay is meant to be a showcase of your authorial voice and personality. It may seem strange to shift gears after learning how to take yourself out of your writing, but this is the place where you have to put as much as yourself in as possible. Skipping overdescription and specific detailsin favor ofwriting only in vague generalities. Does yournarrative feel like a newspaper horoscope, whichcould apply to every other person who was there that day? Then you’re doing it wrong and need to refocus onyourreaction, feelings, understanding, and transformation. Your college essay isn't the place to be indistinguishable. Off-Kilter Style There’s some room for creativity here, yes, but a college essay isn’t a free-for-all postmodern art class. True, there areprompts that specifically call for your most out-of-left-field submission, or allow you to submit a portfolio or some other work sample instead of a traditional essay. But on a standard application, it's better to stick to traditional prose, split into paragraphs, further split into sentences. Examples: Submitting anything other than just the materials asked for on your application. Don't send food to the admissions office, don't write your essay on clothing or shoes, don't create a YouTube channel about your undying commitment to the school. I know there are a lot ofurban legends about "that one time this crazy thing worked," but they are either not true or about something that will not work a second time. Writing your essay in verse, in the form of a play, in bullet points, as an acrostic, or any other non-prose form.Unless you really have a way with poetry or playwriting, and you are very confident that you can meet the demands of the prompt and explain yourself well in this form, don't discard prose simply for the sake of being different. Using as many â€Å"fancy† words as possible and getting very faraway from sounding like yourself. Admissions officers are unanimous in wanting to hearyournot fully formed teenage voice in your essay. This means that you should write at the top of your vocabulary range and syntax complexity, but don't trade every word up for a thesaurus synonym. Your essay will suffer for it. If you dress like this every day, you can use all the fancy words you like. Failure to Proofread Most people have a hard time checking overtheir own work. This is why you have tomake sure that someone else proofreads your writing. This is the one place where you can, should – and really must – get someone who knows all about grammar, punctuation and has a good eye for detail to take a red pencil to your final draft. Otherwise, you look likeyou either don’t know the basic rules or writing (in which case, are you really ready for college work?) or don’t care enough to present yourself well (in which case, why would the admissions people care about admitting you?). Examples: Typos, grammatical mistakes, punctuation flubs, weird font/paragraph spacing issues. It's true that these are often unintentional mistakes. But caring about getting it right is a way to demonstrate your work ethic and dedication to the task at hand. Going over the word limit. Part of showing your brilliance is being able to work within arbitrary rules and limitations. Going over the word count points to a lack of self-control, which is not a very attractive feature in a college applicant. Repeating the same word(s) or sentence structure over and over again. This makes your prose monotonous and hard to read. Repetition: excellent for mastering the long jump, terrible for keeping a reader's interest. Bad College Essay Examples – And How to Fix Them The beauty of writing is that you get to rewrite. So ifyou think of your essay as a draft waiting to be revised into a better version rather than as a precious jewel that can’t bear being touched, you’ll be in far better shape to correct the issues that always crop up! Nowlet’s take a look at some actual college essay drafts to see where the writer is going wrong and how the issue could be fixed. Essay #1: The â€Å"I Am Writing This Essay as We Speak† Meta-Narrative Was your childhood home destroyed by a landspout tornado? Yeah, neither was mine. I know that intro might have given the impression that this college essay will be about withstanding disasters, but the truth is that it isn't about that at all. In my junior year, I always had in mind an image of myself finishingthe college essay months before the deadline. But as the weeks dragged on and the deadline drew near, it soon became clear that at the rate things are going I would probably have to make new plans formy October, November and December. Falling into my personal wormhole, I sat down with my momto talk about colleges. â€Å"Maybe you should write about Star Trek,† she suggested, â€Å"you know how you’ve always been obsessed with Captain Picard, calling him your dream mentor. Unique hobbies make good topics, right? You'll soundcreative!† I played with the thought in my mind, tapping my imaginary communicator pin and whispering "Computer. Tea. Earl Grey. Hot. And then an Essay." Nothing happened. Instead, I sat quietly in my room wrote the old-fashioned way. Days later I emerged from my room disheveled, but to my dismay, this college essay made me sound like justa guy who can't getover the fact that he'll never take the Starfleet Academy entrance exam. So, I tossedmy essay away without even getting to disintegrate it with a phaser set on stun. I fell into astate of panic. My college essay. My image of myself in senioryear. Almost out of nowhere, Robert Jameson Smith offered his words of advice. Perfect! He suggested students begin their college essay by listing their achievements and letting their essay materialize from there. My heart lifted, I took his advice and listed three of my greatest achievements - mastering my backgammon strategy, being a part of TREE in my sophomoreyear, and performing"I Am the Very Model of a Modern Major-General" from The Pirates of Penzance in public.And sure enough, I felt inspiration hit me and began to type away furiously into the keyboard about my experience in TREE, or Trees Require Engaged Environmentalists. I reflected on the current state of deforestation, and described the dichotomy of it being both understandable why farmers cut down forests for farmland, and how dangerous this is to our planet. Finally, I added my personal epiphany to the end of my college essay as thecherry on the vanilla sundae, as the overused saying goes. After 3 weeksof figuring myself out, I have convertedmyself into a piece of writing. As far as achievements go, this was definitely an amazing one. The ability to transforma human being into 603words surely deservesa gold medal. Yet in this essay, I was still being nagged by a voice that couldn't be ignored. Eventually, I submitted to that yelling inner voiceand decided that this was not the right essay either. In the middle of a hike through Philadelphia's Fairmount Park, I realized that the college essay was nothing more than an embodiment of my character. The two essays I have written were not right because they have failed to become more than just words on recycled paper. The subject failed to come alive. Certainly my keen interest in Star Trekand my enthusiasm forTREE are a great part of who I am, but there were other qualities essential in my character that did not come across in the essays. With this realization, I turned around as quickly as I could without crashing into a tree. What Essay #1 Does Well Here are all things that are working on all cylinders for this personal statement as is. Killer First Sentence Was your childhood home destroyed by a landspout tornado? Yeah, neither was mine. Funny, striking, memorable – this sentence has it all: A strange fact.There are different kinds of tornadoes? What is a "landspout tornado" anyway? A late-night-deep-thoughts hypothetical.What would it be like to be a kid whose house was destroyed in this unusual way? Direct engagement with the reader.Instead of asking â€Å"what would it be like to have a tornado destroy a house† it asks â€Å"wasyour house ever destroyed." Speaking of tornadoes, how awesome was the Wizard of Oz? Gentle, Self-Deprecating Humor That Lands Well I played with the thought in my mind, tapping my imaginary communicator pin and whispering "Computer. Tea. Earl Grey. Hot. And then an Essay." Nothing happened. Instead, I sat quietly in my room wrote the old-fashioned way. Days later I emerged from my room disheveled, but to my dismay, this college essay made me sound like just a guy who can't get over the fact that he'll never take the Starfleet Academy entrance exam. So, I tossed my essay away without even getting to disintegrate it with a phaser set on stun. The author has hiscake and eats it too here: both making fun of himself for being super into the Star Trekmythos, but also showing himself being committed enough to try whispering a command to the Enterprise computeralone in hisroom. You know, just in case. A Solid Point That Is Made Paragraph by Paragraph The meat of the essay is that the two versions of himself that the author thought about portraying each fails in some way to describe the real him. Neither an essay focusing on his off-beat interests, nor an essay devoted to his serious activismcouldcapture everything about a well-rounded person in 600 words. Great Exit With this realization, I turned around as quickly as I could without crashing into a tree. The essay illustrates its own stopping by having the narrator literally stop in the middle of a hike and narrowly avoid a collision. That’s funny and clever without being too gimmicky. The ending should be short and sweet, so your reader doesn't start wishing you'd turn into a human cannonball. (Image: fir0002via Wikimedia Commons.) Where Essay #1 Needs Revision Rewriting these flawed parts will make the essay shine. Spending Way Too Long on the Metanarrative I know that intro might have given the impression that this college essay will be about withstanding disasters, but the truth is that it isn't about that at all. In my junior year, I always had in mind an image of myself finishingthe college essay months before the deadline. But as the weeks dragged on and the deadline drew near, it soon became clear that at the rate things are going I would probably have to make new plans formy October, November and December. After 3 weeksof figuring myself out, I have convertedmyself into a piece of writing. As far as achievements go, this was definitely an amazing one. The ability to transforma human being into 603words surely deservesa gold medal. Look at how long and draggy these paragraphs are, especially after that zippy opening. Is it at all interesting to read about how someone else found the process of writing hard? Not really, because this is a very common experience. In the rewrite, I’d advise condensing all of this to maybe a sentence to get tothe meat of the actual essay. Letting Other People Do All the Doing I sat down with my momto talk about colleges. â€Å"Maybe you should write about Star Trek,† she suggested, â€Å"you know how you’ve always been obsessed with Captain Picard, calling him your dream mentor. Unique hobbies make good topics, right? You'll soundcreative!† Almost out of nowhere, Robert Jameson Smith offered his words of advice. Perfect! He suggested students begin their college essay by listing their achievements and letting their essay materialize from there. Twice in the essay, the author lets someone else tell him what to do.Not only that, but it sounds like both of the â€Å"incomplete† essays were dictated by the thoughts of other people and had little to do with his own ideas, experiences, or initiative. In the rewrite, it would be better to recast both the Stark Trekand the TREE versions of the essay as the author’s own thoughts rather than someone else’s suggestions. This way, the point of the essay – taking apart the idea that a college essay couldsummarize life experience – is earned by the author’s two failed attempts to write that other kind of essay. Don't be a passive panda. Be an active antelope. Leaving the Insight and Meaning Out of His Experiences Both the Star Trekfandom and the TREE activism were obviously important life experiences for this author – important enough to be potential college essay topic candidates.But there is no description of what the author did with either one, nor any explanation of why these were so meaningful to his life. It’s fine to say that none of your achievements individually define you, but in order for that to work, you have to really sell the achievements themselves. In the rewrite, it would be good to explore what he learned about himself and the world by pursuing these interests. How did they change him or seen him into the person he is today? Not Adding New Shades and Facets of Himself Into the Mix So, I tossedmy essay away without even getting to disintegrate it with a phaser set on stun. Yet in this essay, I was still being nagged by a voice that couldn't be ignored. Eventually, I submitted to that yelling inner voiceand decided that this was not the right essay either. In both of these passages, there is the perfect opportunity to point out what exactly these failed versions of the essay didn'tcapture about the author.In the next essay draft, I would suggest subtly making a point about his other qualities. For example, after the Star Trekparagraph, he could talk about other culture he likes to consume, especially if he can discussart forms he is interested in that would not be expected from someone who lovesStar Trek. Or, after the TREE paragraph, the author could explain why this second essay was no better at capturing him than the first. What was missing? Why is the self in the essay shouting – is it because this version paints him as an overly aggressive activist? Star Trek fans are a dime a dozen. But a Trekkie who is also a graffiti aficionado? Now that's a novel intersection of cultural tastes. Want to build the best possible college application? We can help. PrepScholar Admissions is the world's best admissions consulting service. We combine world-class admissions counselors with our data-driven, proprietary admissions strategies. We've overseen thousands of students get into their top choice schools, from state colleges to the Ivy League. We know what kinds of students colleges want to admit. We want to get you admitted to your dream schools. Learn more about PrepScholar Admissions to maximize your chance of getting in. Essay #2: The â€Å"I Once Saw Poor People† Service Trip Essay Unlike other teenagers, I’m not concerned about money, or partying, or what others think of me. Unlike other eighteenyear-olds, I think about my future, and haven't become totally materialistic and acquisitive. My whole outlook on lifechanged after I realized that my life was just being handed to me on a silver spoon, and yet there were those in the world who didn’t have enough food to eat or place to live. I realized that the one thing that this world needed more than anything was compassion; compassion for those less fortunate than us. During the summer of 2006, I went on a community servicetrip to rural Peru to help build an elementary school for kids there. I expected harsh conditions, but what I encountered was far worse. It was one thing to watch commercials asking for donations to helpthe unfortunate people in less developed countries, yet it was a whole different story to actually live it. Even after all this time, I can still hear babies cryingfrom hunger; I can still see the filthy rags that they wore; I can still smell the stench of misery and hopelessness. But my most vivid memory was the moment I first got tothe farming town. The conditions of it hit me by surprise; it looked much worse in real life than compared to the what our group leader had told us. Poverty to me and everyone else I knew was a foreign concept that people hear about on the news or see in documentaries. But this abject poverty was their life, their reality. And for the brief ten daysI was there, it would be mine too. As all of this re alization came at once, I felt overwhelmed by the weight of what was to come. Would I be able to live in the same conditions as these people? Would I catch adisease that no longer existed in the first world, or maybe die from drinking contaminated water? As these questions rolled around my already dazed mind, I heard a soft voice askingme in Spanish, â€Å"Are you okay? Is there anything I can do to make you feel better?† I looked down to see a small boy, around nineyears of age, who looked starved, and cold, wearing tattered clothing, comforting me. These people who have so little were able to forget their own needs, and put those much more fortunate aheadof themselves. It was at that moment that I saw how selfish I had been. How many people suffered like this in the world, while I went about life concerned about nothing at all? Thinking back on the trip, maybe I made a difference, maybe not. But I gained something much more important. I gained the desire to make the world a better place for others. It was in a small, poverty-stricken village in Peru that I finally realized that there was more to life than just being alive. What Essay #2Does Well Let's first point out what this draft has going for it. Clear Chronology This is an essay that tries to explain a shift in perspective. There are different ways to structure this overarching idea, but a chronological approach that starts with an earlier opinion, describes a mind changing event, and ends with the transformed point of view is an easy and clear way to lay this potentially complex subject out. Arranging your narrative in order of what happened when is a simple and surefire strategy. (Image: User:Lite via Wikimedia Commons) Where Essay #2Needs Revision Now let's see what needs to be changed in order for this essay to pass muster. Condescending, Obnoxious Tone Unlike other teenagers, I’m not concerned about money, or partying, or what others think of me. Unlike other eighteenyear-olds, I think about my future, and haven't become totally materialistic and acquisitive. This is a very broad generalization, which doesn’t tend to be the best way to formulate an argument – or to start an essay. It just makes this author sound dismissive of a huge swath of the population. In the rewrite, this author would be way better off just concentrate on what she want to say about herself, not pass judgment on â€Å"other teenagers,† most of whom she doesn’t know and will never meet. I realized that the one thing that this world needed more than anything was compassion; compassion for those less fortunate than us. Coming from someonewho hasn’t earned her place in the world through anything but the luck of being born, the word â€Å"compassion† sounds really condescending. Calling others "less fortunate" when you're a senior in high school has a dehumanizing quality to it. These people who have so little were able to forget their own needs, and put those much more fortunate in front of themselves. Again, this comes across as very patronizing. Not only that, but to this little boythe author was clearly not looking all that â€Å"fortunate† – instead, she looked pathetic enough to need comforting. Inthe nextdraft, a better hook could be making the essayabout the many different kinds of shifting perspectives the author encountered on that trip. A more meaningful essay would compare and contrastthe points of view of the TV commercials, to what the group leader said, to the author's own expectations, and finally to this child’s point of view. It may help to imagine you have the compound eyes of an insect. How many different perspectives can you see and describe? Vague, Unobservant Description During the summer of 2006, I went on a community servicetrip to rural Peru to help build an elementary school for kids there. I expected harsh conditions, but what I encountered was far worse. It was one thing to watch commercials asking for donations to helpthe unfortunate people in less developed countries, yet it was a whole different story to actually live it. Even after all this time, I can still hear babies cryingfrom hunger; I can still see the filthy rags that they wore; I can still smell the stench of misery and hopelessness. Phrases likeâ€Å"cries of the small children from not having enough to eat† and â€Å"dirt stained rags† seem likedescriptions, but they're really closer to incurious and completely hackneyedgeneralizations. Why were the kids were crying? How many kids? All the kids? One specific really loud kid? The same goes forâ€Å"filthy rags,† which is both an incredibly insensitive way to talk about the clothing of these villagers, and again shows a total lack of interest in their life. Why were their clothes dirty? Were they workers or farmerssotheir clothes showing marks of labor? Did they have Sunday clothes? Traditional clothes they would put on for special occasions? Did they make their own clothes? That would be a good reason to keep wearing clothing even if it had â€Å"stains† on it. The rewrite should either make this section more specific and less reliant on cliches, or should discard it altogether. The conditions of it hit me by surprise; it looked much worse in real life than compared to the what our group leader had told us. Poverty to me and everyone else I knew was a foreign concept that people hear about on the news or see in documentaries. But this abject poverty was their life, their reality. If this is the â€Å"most vivid memory,† then I would expect to read all the details that havebeen seared into the author'sbrain. What did their leader tell them? What was different in real life? What was the light like? What did the houses/roads/grass/fields/trees/animals/cars look like? What time of day was it? Did theyget there by bus, train, or plane? Was there an airport/train station/bus terminal? A city center? Shops? A marketplace? There are any number of details to include here when doing another drafting pass. Reading vague generalizations is like trying to make sense of this blurry picture. Is it flowers? Holiday lights? Confetti? Who knows. And after a while, who cares? Lack of Insight or Maturity But this abject poverty was their life, their reality. And for the brief ten daysI was there, it would be mine too. As all of this realization came at once, I felt overwhelmed by the weight of what was to come. Would I be able to live in the same conditions as these people? Would I catch adisease that no longer existed in the first world, or maybe die from drinking contaminated water? Without a framing device explaining that this initial panic was an overreaction, this section just makes the author sound whiny, entitled, melodramatic, and immature. After all, this isn’t a a solo wilderness trek – the authoris there with a paid guided program. Just how much mortality is typically associated with these very standard college-application-boosting service trips? In a rewrite, I would suggest including more perspective on the author's outsized and overprivileged response here. This would fit well with a new focus on the different points of view on this village the author encountered. Unearned, Clichà ©d â€Å"Deep Thoughts† But I gained something much more important. I gained the desire to make the world a better place for others. It was in a small, poverty-stricken village in Peru that I finally realized that there was more to life than just being alive. Is it really believable that this is what the author learned? There is maybe some evidence to suggest that the authorwas shaken somewhat out of a comfortable, materialistic existence.But what does â€Å"there is more to life than just being alive† even really mean? This conclusion is rather vague, and seems mostly a non sequitur. In a rewrite,the essayshould becompletely reoriented to discuss how differently others see us than we see ourselves, pivoting on the experience of being pitied by someone who you thought was pitiable. Then, the new versioncan end byon a note of being better able to understand different points of view and other people’s perspectives. It's important to include deep thoughts and insights into your essay - just make sure your narrative supports your conclusions! The Bottom Line Bad college essays have problems either with their topics or their execution. The essay is how admissions officers learn about your personality, point of view, and maturity level, so getting the topic right is a key factor in letting them see you as an aware, self-directed, open-minded applicant who is going to thrive in an environment of independence. The essay is also how admissions officers learn that you are writing at a ready-for-college level, so screwing up the execution shows that you either don’t know how to write, or don’t care enough to do it well. The main ways college essay topics go wrong is bad taste, bad judgment, and lack of self-awareness. The main ways college essays fail in their execution have to do with ignoring format, syntax, and genre expectations. What’s Next? Want to read some excellent college essays now that you've seen some examples of flawed one? Take a look through our roundup of college essay examplespublished by colleges and then get help with brainstorming your perfect college essay topic. Need some guidance on other parts of the application process? Check out our detailed, step-by-step guide to college applicationsfor advice. Are you considering takingthe SAT or ACTagain before you submit your application? Read aboutour famous test prep guides for hints and strategiesfora better score. Want to improve your SAT score by 160points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Advertising Essay Example | Topics and Well Written Essays - 1250 words - 3

Advertising - Essay Example Moreover, she is worried about persuading people to try her new venture which actually indicates that she needs proper advertising campaign. Darla would be offering her services to the working individuals, elderly neighbors and people who are advised to take healthy meals instead of regular restaurant food. In favor of startup advertising expenses Darla has already acquired a loan of  £10,000. This amount would be enough for her to hire an advertising agency though later on she will have to invest more since advertising agencies with better services are usually expensive. She will gain a significant return of investment because the advertising agency will help Darla in recognizing distinctive needs of her target customers. She will be facilitated by marketing experts who actually know how to create awareness about a new business (Koekemoer, 2004). However, if Darla fails to hire an advertising agency then she will have to conduct the entire advertising campaign herself which includes creative designing, media concepts, group selection etc. (Koekemoer, 2004). This will require more monetary support whereas Darla would not be able to reach mass population. Hence her future profits, company sales and market share will be greatly influenced. Moreover, in-house marketing campaign will not facilitate Darla in facing the intense market competition. As discussed above that Darla’s primary concern is to create awareness about ‘I’ll cook for you’ products and services. She can achieve this objective through the diverse advertising functions of different agencies (Gunelius, 2014): Researchers have also argued that brand awareness is the most essential element for any business because it communicates the existence of a business (Macdonald, 2003). Customers cannot purchase goods especially food until they are aware about the brand. However, selecting the option of advertising agencies will also create certain issues for